INTERNATIONAL ASSOCIATION OF PROFESSIONAL FARRIERS - Event Information
TERI WILBER
Florida Farrier Services
Don’t Get Ghosted: How to Keep Quality Clients
You have a new client whose horses are well-mannered, pays promptly and seems satisfied with your work, but then suddenly becomes non-responsive. Or maybe you have a long-time client who starts talking to another farrier – despite showing no signs of dissatisfaction with your work. The reasons clients come and go vary – and some turnover is inevitable. But what is the secret to keeping quality clients on your books? Teri Wilber of Florida Farrier Services in St. Cloud, Fla. shares some of the client retention strategies she and her horseshoeing husband, Clayton, have found helpful in their business.
About Teri Wilber:
Teri Wilber and her husband Clayton run Florida Farrier Services in St. Cloud, Fla. During the early years, Teri worked as a school teacher and used her lunch breaks and evenings to schedule clients, as well as juggling other business obligations. Florida Farrier Service soon outgrew her ability to only work their business part time and she began taking over the administrative duties full time. After many years in the industry, Teri and Clayton have worked to create a company that emphasizes what they believe matters most: family.
(phone: 262-777-2410)
Approved for .75 AAPF/IAPF Continuing Education Credits